How To Evaluate A Job Offer

Evaluating Job Offers

So congratulations, you’ve found an opportunity you’re excited about and they are excited about you too! Well, before you pack up your desk you need to be sure you’re making the best decision for your future.  Here are some things you should be aware of when considering your new offer. Get All The Information Up [...]

Recruiter Q&A: How Long Should An Interview Be?

How long should an interview be?

A job interview is an opportunity for an employer and a candidate to conduct some mutual evaluation. In a perfect world it would be as long (or short) as necessary to accomplish that. However, you’re either trying to figure out how much time to schedule for each interview or obsessing about how one went, so [...]

Announcing New Specialized Recruitment Practices

In response to strong market demand for talent versed in several emerging technologies, we’ve launched several specialized recruitment practices dedicated to managed services, virtualization, cloud technology, business intelligence and analytics. The new recruitment practices will maintain our focus on sales, presales and consulting candidates for software and technology companies. Each will be led by a [...]

How To Write A Sales Email

How To Write A Sales Email

At some point you’re going to send a sales email. Whether it’s a last-ditch effort when cold calling has fallen flat or a follow-up after an initial conversation, your prospect is going to see your name in their inbox. That’s why it’s critical you know how to write an effective sales email. Know Your Purpose [...]

Recruiter Q&A: Who Should I Connect With On LinkedIN?

Recruiter Q&A: Who Should I Connect With On LinkedIN

Social media and professional relationships both have rules of etiquette that must be observed and are easy to break. LinkedIN – despite being an amazing social network and the best friend of the modern recruiter – multiplies the potential for committing a faux pas. So, who should you connect with on LinkedIN?     Friends [...]

3 Reasons Your Sales Team Will Talk To A Recruiter

Quitting

They broke open a new vertical, won massive accounts and were on track to hit 200% of quota. Management was singing your praises and you were already raising next year’s targets. Now you’ve lost them to a recruiter and you’re wondering what happened – and how to keep if from happening again. We know that story [...]

The Secret of Selling (To Me)

He's waiting for your call.

Do you have a product you think I’d enjoy? Are you looking to make your next cold call to Martyn Bassett Associates a little easier? Are you simply curious about how the mind of a prospect works? Well, this is your lucky day. A few weeks ago I was on a demo call with a [...]

Martyn Bassett Associates @ Communitech

Martyn Bassett Associates @ Communitech

Despite the ongoing troubles at RIM the technology scene in Kitchener-Waterloo has been booming. It probably has something to do with the world-class computer science program at the University of Waterloo but Communitech – the startup hub/professional network/job board hybrid – definitely has a lot to do with it. They’ve graduated some great companies from [...]

The Truth About Job Postings

Job Ads

We’re all familiar with job postings. At some point you spent hours sifting through them to find your next job, so you know the basics. That’s why it’s surprising that so many are dense, boring and bland. It’s like everyone that writes a job posting forgets how our brains work when we’re looking for a [...]

3 Signs It’s Time To Call A Recruiter

Multitasking

Running a startup is all about small teams, long hours and wearing different hats. Doing more with less is a point of pride for a lot of CEOs, but there comes a time when you can’t afford to wait for VC money before expanding the team. After all, Microsoft may have started in a garage [...]