Bayshore was looking to fill a net-new role and find a PM who could take an early prototype and transform it into a functioning MVP

The Search Statistics 

  1. Number of days to the first round of resumes: 11
  2. Number of candidates considered: 10
  3. Number of candidates interviewed: 7
  4. Number of business days to complete the search: 47


The Search

Our client was seeking a tactical Product Manager interested in making an impact in the lives of our senior community. This would be a net-new fully-hands role, taking an early prototype ‘napkin drawing’ and transforming it into a functioning MVP.


The Client 

Bayshore is a Canadian-owned national healthcare company with over 15,000 employees. They established a digital accelerator team to drive innovation in the healthcare sector and create new solutions to address the aging population’s needs and those of their caregivers.


Search Requirements 

Our client was looking for someone who could come in and be strategic in driving new products and service offerings as well as have the technical capabilities to actually build these products.

The number one requirement was past experience launching new products into the market. Candidates also needed market facing communications skills to engage with customers, partners, and internal stakeholders. Previous healthcare experience was considered an asset.


The Hire

Over seven years of employment experience, of which 5 were spent in Product management for various SaaS organizations. A solid technical full-stack Product Manager with prior experience owning product strategy, development, back end architecture, and growth.

In their lasted role, they led API integrations and built analytics & data visualization products as well as successfully shipped platforms in collaboration with Engineering, UX, and Design.

A market-facing leader with excellent communication skills with a passion for helping others. Since joining, this candidate has been very well received - they are highly respected and a great cultural fit.

"This was a stressful search as it was the first of its kind for our organization. Martyn Bassett Associates were able to translate what we needed and remain proactive and responsive throughout the entire search. They were able to help us find the talent we wouldn’t have been able to alone."

–– Elsa Cabral, Managing Director

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