In search of a VP Product Management to champion the digital-first next-gen of their platform

The Search Statistics 

  1. Number of days to the first round of resumes: 12
  2. Number of candidates considered: 8
  3. Number of candidates interviewed: 4
  4. Number of business days to complete the search: 41

The Search

ExperiencePoint was looking to develop a digital-first business model that would enable global scale leveraging their SaaS platform. This required them to find a VP-level Product leader who could champion the next-gen of their platform.


The Client 

ExperiencePoint is a world-leading innovation capability-building company, enabling worldwide organizations with the right skills and conditions to establish a culture of innovation. ExperiencePoint is a partner of IDEO.


Search Requirements 

The successful hire needed to be an experienced product management leader whose product was successful in its category and considered the user experience at its core. It was also important that this hire was someone who embodied curiosity, demonstrated an aptitude for learning, and would be successful both engaging with global clients as well as rolling up their sleeves to “get it done.”


The Hire

This candidate had over 10 years of employment experience, 7 of which were in Product Management and leadership. They has experience developing and leading technology based product experiences used and loved by millions of Canadians. Owned the end-to-end product lifecycle: strategy, definition, design, delivery, and launch. Previously managed a team of 3-5 direct reports and a broader team of 20 cross-functional members. And had an Engineering Degree, MBA and multiple product related certifications including Foundations of Design Thinking by IDEO.

"Martyn Bassett and team delivered the results ExperiencePoint was seeking in terms of quality and breadth of candidates within our desired timeline. We are thrilled with our selected candidate - they have become an integral member of our team." 

– Stephanie Tait, Managing Director in Management

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When hiring our first CPO, we were looking to branch out beyond our network. The Martyn Bassett Associates team was able to source candidates that we were wanting, but unable to get on our own. We were presented with a wide range of fantastic candidates.

Robert Chen
Co-Founder & Chief Strategy Officer, Almi

What I love about working with this team is they’re there to help. I have weird requests, they jump on the phone and we figure it out. I need someone in a hurry, they hustle. I maybe need someone ages from now, they keep an eye out. I have a question about a salary, or am unsure about how to approach something – they know. We’ve used them for a few years, and we’ve had nothing but great experience working together. Wish I had found them a few years sooner.

Alan Smith
Co-Founder/CEO, Strategyzer

We were impressed with both the speed and the high-calibre of candidates we had to choose from. Martyn Bassett Associates really listen to what you’re looking for and the entire process is very smooth and stress-free.

Roger Barlow
CEO & Co-Founder, Diversys

The entire Martyn Bassett team was easy to work with and we were able to quickly develop an open and transparent partnership. Leveraging their strong expertise and extensive talent network, they helped us find the technology sales leaders and management services experts we needed.

Erin McLean
SVP, Marketing & Human Resources, Herjavec Group

A true value-adding partner in identifying talent. The team at Martyn Bassett Associates were quick to zero-in on our requirements and rigorous in pre-qualifying candidates for consideration. They are focused and fast! Their expertise and experience added value throughout the process and resulted in an outstanding final outcome for Roadpost. This is a team that will strive to exceed expectations.

Kim Layne
VP Marketing, Roadpost