<img alt="" src="https://secure.peak2poem.com/196353.png" style="display:none;">

Successful Placement of Marketing Manager Role Helps Strategyzer Scale their Inbound Marketing

The Search

Due to unprecedented global growth, Strategyzer required a Marketing Manager to manage inbound leads generated through various channels (workshops, conferences, social campaigns, books and PLG initiatives through self-serve channels).  


The Client 

Strategyzer is a global provider of innovation products and services that help organizations and their employees shift their mindset to achieve transformation and growth. Their conferences, workshops, books, apps and software products are attended or used by global brands such as SAP, 3M, Microsoft, Intel and MasterCard. 


Search Requirements 

The successful hire was required to have experience managing high-volume global marketing funnels and working within a PLG (product led growth) or online business model. Experience working in the professional development industry was considered an added bonus. The successful hire also needed to be able to work remotely and with other distributed team members across multiple times zones. 


The Hire

The hire had nine years of employment experience, eight of which were in the corporate training and professional development industry. They were a creative communicator and presenter, capable of ideating and developing marketing materials and GTM programs that achieved desired outcomes and growth. Also bilingual and had experience working in a distributed model.

Want to Talk About Our Recruitment Services or a Current Opportunity?

Innovation is the key to success, which is why I trusted Martyn to build the product management team that’s pioneering our next generation of software. These were strategic, technical roles and – as usual – Martyn’s team delivered nothing less than the ideal candidate.

John McAuliffe
President, Leonardo

Martyn has access to a seemingly limitless number of talented sales leaders and he is sure to understand business needs and present only fully vetted candidates. I wholly recommend him for anyone – candidate or hiring manager – looking to find the right home for talented sales leaders.

Chris French
VP Enterprise – Eastern Region, Globoforce

A company is only as successful as its talented people, which is why we turned to Martyn to find us the right people, for the right roles, at critical points in Leonardo’s growth.

Having top talent in place has helped the company’s transformation from a small media production company to a digital technology company serving the global hospitality industry. The quality of talent that Martyn has brought us is unmatched.

Paolo Boni
CEO, Leonardo

It’s a tricky thing to find the right people based in Toronto who can go and sell to distant markets and how to sell in a SaaS world with the right language skills – you can imagine it’s like finding a needle in a haystack and Martyn came up with great candidates that we used to fill a number of roles.

Greg Durand
VP, Global Sales, Cority

The entire Martyn Bassett team was easy to work with and we were able to quickly develop an open and transparent partnership.

Leveraging their strong expertise and extensive talent network, they helped us find the technology sales leaders and management services experts we needed. 

Erin McLean
SVP, Marketing & Human Resources

A true value-adding partner in identifying talent. The team at Martyn Bassett Associates were quick to zero-in on our requirements and rigorous in pre-qualifying candidates for consideration. They are focused and fast! Their expertise and experience added value throughout the process and resulted in an outstanding final outcome for Roadpost. This is a team that will strive to exceed expectations.

Kim Layne
VP Marketing, Roadpost