Digital Campaigns Manager

Martyn Bassett Inc
Location
Toronto, Canada
Category

Description

Company

Our client has big growth plans for 2019 given they are one of the Canadian leaders in the war for CYBER SECURITY!

Headquartered in downtown Toronto, our client is a 160 person, profitable company founded in 2004. Their customers include FP500 companies such as banks, insurance companies, and telcos.

Our client's solutions include a SaaS software product as well as consulting services and training services.


Mission

As the Digital Campaigns Manager, your mission is to make trusting technology and our clients product easy!

Our client offer three distinct lines of business—a software product, industry training, and consulting services.

Given your experience as a leader in Digital Marketing, you will offer recommendations based on industry expertise that will influence the development of digital campaigns and the growth of the organization. You love what technology brings to business and marketing and you want to share our story with the masses!

You are comfortable using your communication skills across a variety of forums: prospect emails, landing pages and form creation, A/B testing and Media Placement.

You will be responsible for multi-channel marketing which engage prospects and ultimately drive revenue.

This role will report to the Head of Marketing and will work directly with the entire Marketing and Communications Team.


Experience & Expertise

You are the ideal candidate for this role if:

  • You are currently employed in a MARKETING LEADERSHIP ROLE for a SaaS software product which is sold to IT decision makers.
  • Your background includes 5-7 years of intermediate to senior digital marketing experience, including a combination of large company experience and smaller/midsize company initiatives that focus on developing opportunities, leads, and sales.
  • You have a track record of being a marketing whiz in the digital space and have extensive knowledge of Pardot and Salesforce.
  • You hold a Bachelor's degree, an advanced degree in business or marketing, or have equivalent experience.
  • You have at least 3 years of experience working with CRM systems and marketing automation platforms and awesome project management skills

Our client offers a competitive compensation package, including benefits, stock options and bonus structure. They have a fantastic downtown office, and you'll also enjoy flexible working hours and the ability to work from home periodically.


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