Our client is a Toronto based start up, launching consumer brands and digital consumer experiences. Our client has a number of health and wellness products: both consumer electronics and native mobile apps (IOS and Android), already in market globally.
Our client has a remarkable story: founded in 2018, their products launched in 2019 and within 11 months have achieved revenue in excess of $15M.
Your mission will be focused on the successful Product Marketing of the company's D2C product ecosystem: consumer electronics and native mobile apps.
You will develop the product positioning and messaging, and develop programs and campaigns to drive adoption and growth.
You will determine feasibility and profitability of campaigns.
You will support demand generation marketing and content development activities.
You have experience taking a payment product from ideation to launch.
You've done that AND engaged with customers and partners to understand the market and the opportunities and have owned the UX-driving decisions.
You also bring many impressive product-related accomplishments and can't wait to share them with us.