VP Marketing

Description

Company

Our client is a DTC fashion brand with explosive growth. They are about to cross the 1-million sold mark!


Mission

As the company's first VP Marketing, your mission is to enable scale of customer acquisition efforts and drive profitable growth. You will develop the Brand Strategy & Planning, Creative, Performance Marketing, and ECommerce. You will also cover TV, Audio, Affiliate, Programmatic and direct mail!


Experience & Expertise

  • Proven experience driving growth for a DTC tech company or consumer brand with a heavy e-commerce and Paid Social Media focus.
  • Experience managing 8-figure annual budgets with the majority being spent on paid social channels
  • Successful track record of achieving growth results including: revenue growth, new customer growth, CAC, ROAS, LTV
  • Critical thinking skills and a data driven mindset, accustomed to making business decisions and spending decisions based on numbers and results

Location

Vancouver

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