Head of Product

Martyn Bassett Inc



Our client is a North American digital media and personal finance publisher. Our client operates 4 brands with 10 million monthly unique visitors.

Following two recent rounds of investment, our client is making ambitious plans to capture greater market share across the USA.


Critical to achieving the company's ambitious goals is the addition of the company's first Product Management Leader.

This newly created role will develop and drive the strategic vision for the next iteration of the user experience across 2 brands (4 websites).

Until this point in the business, product management has been a function shared between the company's 2 Founders and the VP Marketing.

This hire will champion a user centric point of view and build a team obsessed with seamless, frictionless flows that delight users with the content they engage with.

The decision for this hire is central to the business goal of the company:

To be in the Top 3 of USA based financial publishers!

Experience & Expertise

A UX Centric Product Management leader: Experience delivering a premium product user experience to consumers, at scale. Understands native digital monetization models based on SEO, adtech, intent and conversion. A product leader with functional depth in UX and UX Research. A product leader who is highly collaborative and builds bridges with business stakeholders, marketing and product delivery teams.

CONSUMER EXPERIENCE FOCUSED: We are seeking a product leader who has delivered consumer experiences. The ideal candidate has done so for a financial services / Fintech brand of products. Other categories considered relevant include: lifestyle, fitness, food, travel, fashion, parenting, sports, news, employment or other special interest groups

Culturally Aligned We are seeking a "builder" Product Leader persona We are seeking a Product Leader who will lead in an agile, iterative way, who values experimentation and "failing fast". We are seeking a Product Leader who takes a data centric PoV on decision making. We are seeking a Product Leader who values human centered design and places the user experience at the center of the products they are creating.