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Boost Your Knowledge of Career and Recruiting Trends

Martyn Bassett Associates

Martyn Bassett Associates
Martyn Bassett Associates is a Toronto-based executive search firm that specializes in helping early-stage technology companies attract and retain top sales, marketing, product, IT, and Analytics talent.
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Recent Posts

Salary Insights: VP Product

We were recently engaged by a client to conduct a search for a VP Product Management. Our client is a B2B SaaS vendor whose marketing [...]
By Martyn Bassett Associates | May 5th, 2021

Cybersecurity & Product Hiring: What you Need to Know in 2021

Covid-19 turned the world of work on its ear and forced many companies to create remote workforces and operate from cloud-based platforms. [...]
By Martyn Bassett Associates | April 28th, 2021

Do Yourself a Favour and Don’t Make the Offer!

As a Founder/CEO you are accustomed to negotiating. You get excited 'talking numbers' and 'winning the deal'. However, our 20+ years  [...]
By Martyn Bassett Associates | April 14th, 2021

Salary Insights - Strategic Services Consultant

We were recently engaged by a client to conduct a search for a Strategic Services Consultant. Our client is a global leader in cybersecurity [...]
By Martyn Bassett Associates | April 7th, 2021

Hiring a PLG Focused VP Product? What you Need to Consider First

More and more, we've been engaging with business leaders whose business models are referred to as Product-Led Growth.
By Martyn Bassett Associates | March 10th, 2021

How Does Remote Work Impact Diversity and Inclusivity Efforts?

The impact of the COVID-19 pandemic added further fuel to the already explosive growth of remote work in the United States. This trend has [...]
By Martyn Bassett Associates | March 9th, 2021

Why You Should Start Recruiting Generation Z (and 5 Tips to Do It Successfully)

Generation Z, or “zoomers,” are considered to be individuals born after 1996. The oldest members of Gen Z are in their early twenties and are [...]
By Martyn Bassett Associates | March 8th, 2021

Can Company Leaders Really Maintain Work-Life Balance?

A constant work hustle can be draining and put a significant amount of stress on employees. Society is now more connected than ever, and it [...]
By Martyn Bassett Associates | March 6th, 2021

How Artificial Intelligence (AI) Is Transforming Recruitment and Hiring

The adoption of artificial intelligence (AI) and machine knowledge are tech trends changing business workplaces and practices. Business [...]
By Martyn Bassett Associates | March 5th, 2021

Internal Marketing: What It Is and Why You Need It

Internal marketing involves promoting your organization’s mission, objectives, purpose, culture, products and services, and brand to your own [...]
By Martyn Bassett Associates | March 4th, 2021
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