Product Marketing Manager

Martyn Bassett Inc
Location
Toronto, Canada
Category

Description

Company

Our client is a startup launching consumer electronic brands and digital consumer experiences.

Founded in Toronto in 2018, they are already in market globally with a number of product ecosystems.

Our client is poised to launch a number of new products currently in design, and are expanding their team with a number of strategic hires.


Mission

You will take product ownership of the company's most successful brand.

You will develop the product positioning and messaging, and develop programs and campaigns to drive adoption and growth.

You will determine feasibility and profitability of campaigns.

You will support demand generation marketing and content development activities by assisting or leading in collateral development, trade show messaging, and other activities.


Experience & Expertise

You are a marketer of a CONSUMER ELECTRONICS or DIGITAL PRODUCT/EXPERIENCES.

You have been functioning as a Product Marketer or Growth Marketer.

You have a story to tell about the GROWTH of your product and it's adoption by consumers. "High Volume" describes the transaction volume of your business.

You are accustomed to working in an early stage company or one with a highly agile mode of working. You can't even imagine working for a large, slow moving "enterprise company."

You are able to work out of an office located in downtown Toronto, in the entertainment district.


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