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About Us

We’re Toronto’s premier recruiting firm for sales, marketing,  product management, IT, and analytics roles in the technology industry.

Founded in 2001, our firm is a reflection of founder Martyn Bassett’s 30+ years of recruitment experience, dedication to client service and unparalleled ability to identify high quality talent.

We build deep and lasting relationships with elite talent, cultivate top-performing teams and make senior, strategic placements for partners of all sizes within the software and technology sector. 

Our Mission

Our mission is to help move software and technology companies from startup and early-stage to profitable enterprises by delivering higher ROI and better candidates than general recruiting firms.

We carry out this mission day-in and day-out by:

  • Actively connecting with top tier candidates
  • Staying on the pulse of technology, salary structures and market conditions
  • Building trusting, consultative relationships through high-touch recruitment services

Our clients’ goals and visions fuel our ability to help them build for tomorrow.

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Meet The Team

Martyn Bassett

Martyn Bassett

CEO & Founder

Martyn is a 30-year veteran of the recruitment business, with connections to some of Canada’s most successful entrepreneurs. Martyn takes pride in being a thought leader and trusted advisor to the Toronto software community, and regularly consults with investing partners on their portfolio clients.

Martyn’s extensive experience helping companies build teams that drive revenue shapes everything that the firm does—with a strong focus on acting as a consultative partner for all clients and candidates. Martyn Bassett Associates focuses on helping early stage companies find, attract, and hire the top talent in sales, marketing, product, IT, analytics, and engineering/development.

Andrew Shaw

Andrew Shaw

Senior Business Development Manager

Andrew is an executive search consultant who helps early stage tech companies smash their growth goals by strategically hiring key talent. He brings over 20 years of experience in consulting on leadership development, talent management, and customer success—making him an excellent partner to our growing clients.

Andrew loves spending his days tackling tough business challenges with incredibly smart people. He builds high-value relationships with Founders, Co-Founders, and CEOs, and helps to place top talent in the key areas that will drive their business growth forward.


Heidi Ram

Executive Recruiter

Heidi has been recruiting with Martyn Bassett Associates for 20 years. During that time, she has been instrumental in shaping the evolution of the business, while building high-performing teams for some of the firm’s most valued clients.

Heidi uses a process-driven approach to deeply understand the unique requirements of every role she works on. Her targeted search efforts result in extensive market knowledge, and candidates and clients frequently seek out her advice to better understand the current talent landscape.

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Dilsher Singh

Executive Recruiter

Dilsher brings 3+ years of recruitment experience to the table, having cut his teeth in manufacturing covering everything from skilled trades and middle management to C-level roles. His academic background in business and economics helps him break down complex searches into more manageable parts, identifying aspects key to successful recruitment. Now, he is focussed on attracting the top product talent for the software community. His only weakness is chocolate.


Randi Woloz

Executive Recruiter

Randi began her career in the recruitment industry in 2001 and has extensive leadership and delivery experience in staffing, in-house corporate recruitment, executive search, and recruitment outsourcing.

Prior to joining Martyn Bassett Associates, she established her own recruitment firm providing bespoke talent acquisition services to C-level executives in early to mid-stage high growth environments. Previously Randi worked as Head of Solutions and Sales for Head2Head (acquired by WilsonHCG) leading an industry disruptive project based outsourced recruitment and talent acquisition advisory service line. 

Randi is passionate about connecting with people, connecting people with great opportunities, and connecting companies with great talent. Randi brings tremendous energy, enthusiasm, integrity and tenacity to every project she works on and cares deeply to ensure a good experience is had by all participants in the process.


Priya Golani

Recruiting Assistant

Priya’s research and project management expertise helps our team of recruiters in their efforts to present the very best talent to our clients. She spends her days researching the most qualified candidates for each of our bespoke searches, identifying how their expertise fits with each role, and guiding them through recruitment process. She has over 6 years of experience working with recruiters and consultants, with a background in talent acquisition, project management, and HR operations. Priya moved to Canada from India in late 2018, and spends her free time travelling and volunteering for non-profit organizations focused on health care and community development.


Bibiana Pulido

Senior Researcher

Bibiana is an experienced researcher, office administrator, and operations professional. She thrives in environments where she is able to wear many hats, take on new tasks and responsibilities, and support a busy team. Bibiana is a detail-oriented professional with a passion for continuous learning and development. She supports our Business Development and Executive Recruiting teams with research and operations.


Lauren Durfy

Director of Marketing

Lauren is a digital marketing expert focused primarily on demand generation and branding. She joins Martyn Bassett Associates with over 8 years of marketing experience - most of which was spent helping grow and scale marketing programs for various B2B SaaS startups.

Join the Team. We're Recruiting Recruiters.

Find The Superstars to take tech company to the top

Innovation is the key to success, which is why I trusted Martyn to build the product management team that’s pioneering our next generation of software. These were strategic, technical roles and – as usual – Martyn’s team delivered nothing less than the ideal candidate.

John McAuliffe
President, Leonardo

Martyn has access to a seemingly limitless number of talented sales leaders and he is sure to understand business needs and present only fully vetted candidates. I wholly recommend him for anyone – candidate or hiring manager – looking to find the right home for talented sales leaders.

Chris French
VP Enterprise – Eastern Region, Globoforce

A company is only as successful as its talented people, which is why we turned to Martyn to find us the right people, for the right roles, at critical points in Leonardo’s growth.

Having top talent in place has helped the company’s transformation from a small media production company to a digital technology company serving the global hospitality industry. The quality of talent that Martyn has brought us is unmatched.

Paolo Boni
CEO, Leonardo

It’s a tricky thing to find the right people based in Toronto who can go and sell to distant markets and how to sell in a SaaS world with the right language skills – you can imagine it’s like finding a needle in a haystack and Martyn came up with great candidates that we used to fill a number of roles.

Greg Durand
VP, Global Sales, Cority

The entire Martyn Bassett team was easy to work with and we were able to quickly develop an open and transparent partnership.

Leveraging their strong expertise and extensive talent network, they helped us find the technology sales leaders and management services experts we needed. 

Erin McLean
SVP, Marketing & Human Resources

A true value-adding partner in identifying talent. The team at Martyn Bassett Associates were quick to zero-in on our requirements and rigorous in pre-qualifying candidates for consideration. They are focused and fast! Their expertise and experience added value throughout the process and resulted in an outstanding final outcome for Roadpost. This is a team that will strive to exceed expectations.

Kim Layne
VP Marketing, Roadpost

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