Our client, a privately held B2B workflow automation and document management SaaS company, was looking for a Head of Sales to help achieve their aggressive growth goals.
We conducted a targeted search, focusing on player/coach sales leaders with experience building the sales processes from the ground up.
We presented 4 candidates:
The Workflow Wizard – $160K USD Base & $160K Variable
- 8 years of experience in SaaS sales
- 2+ years in workflow automation sales
- Led a team of 10 AEs and built a sales process from ground up
- Consistently achieved and exceeded quota – 150% on a 8M quota & 102% on 6M quota
- MBA
The GTM Giant – $215K USD Base & $200K Variable
- 9 years of experience in software sales
- Helped build GTM strategy, pricing and product positioning
- Generated and managed a book of business of $30M+
- 125% quota attainment
- BA
The Brilliant Builder – $220K USD Base & $200K Variable
- 15+ years of experience in software sales
- Built a sales function from ground up for multiple companies
- Grew ARR 250%+ YoY
- Led their sales team to close $8.6M ARR against a $6M target
- BA & MBA
The Hire
- 10 years of experience in software sales with a specialization in workflow and document processing automation
- Experience building out teams (hiring and training)
- Doubled ACV from 15K to 30K
- Consistently achieved and exceeded quota – within 9 months, was at 215% of the 1.2M quota and grew a net-new market from 0 to $3M+ in Y1
- BA & MBA
To attract and land this candidate, our client offered a $180K USD base with 180K USD variable.
As you can see, compensation for these candidates varies based on the length and scope of experience, as well as their ability to thrive in similar environments.
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For organizations and job seekers alike, it can be challenging to understand what a particular position should pay. Often, it’s a calculation between salary surveys that lack all context, what a person has earned in the past, and ad hoc conversations with others in the field.
We’re sharing these Head of Sales salary insights to highlight the contextual elements that makeup compensation, and to help our clients and candidates better understand the current market forces that affect earning potential.
Is your organization hiring key c-suite executives to drive growth?
Book a consultation with our friendly and knowledgeable team today—we live and breathe the tech sales ecosystem, and can help you understand the market for the talent you need.