When we began exploring the law and legal software category, we highlighted the category distinctions, with one being geared towards B2B and the other leaning towards B2C.
For any tech Founder or CEO running a B2B SaaS company, the continual process of winning new customers while reducing churn is an ongoing business objective.
As a tech search firm with a history of building software sales teams, we have a few opinions on how to best approach hiring a VP of Sales for any B2B SaaS company, including those in lawtech – we understand how devastating the wrong hire can be for an early-stage startup.
To streamline your recruitment of a VP of Sales, here are the top five questions to ask during an interview to better identify a 'hell yes' sales leader hire:
What do you require to get ramped up quickly in the legal industry?
What aspects of the industry or our business excites you the most?
What sales strategies have you implemented to drive growth and revenue?
Can you share examples of how you have successfully managed complex sales cycles with non-technical buyers?
Can you describe a time when you faced a challenging economic period and how that impacted how you led a sales org?
For an interview to be a success, it’s all about asking the right questions. By the time the candidate leaves the room or closes the Zoom window, you should be able to walk away with a solid grasp of whether this potential hire has the right experience to succeed in the role and your organization.