Unveiling the Distinctions: Fractional Product Manager vs. Product Consultant
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Unveiling the Distinctions: Fractional Product Manager vs. Product Consultant

In product management, distinguishing between fractional product managers and product consultants is crucial for companies seeking tailored guidance. Both roles contribute expertise but diverge in their engagement models, objectives, and scopes. Understanding these nuances is pivotal for businesses looking to leverage these roles effectively. Here’s a breakdown of the disparities between fractional product managers and…

Mastering the Hiring Process: 5 Steps to Hiring SaaS Product Marketing Talent
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Mastering the Hiring Process: 5 Steps to Hiring SaaS Product Marketing Talent

The quest to find and hire a proficient SaaS Product Marketing Manager involves more than merely checking off a list of qualifications. It’s about understanding the nuanced dynamics of your HCM / employee engagement product and strategically aligning a candidate’s skills and experiences with your company’s roadmap.   When looking to recruit SaaS Product Marketing…

5 Important Lessons in C-Level HCM SaaS Recruiting
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5 Important Lessons in C-Level HCM SaaS Recruiting

Our Product Practice is devoted to helping tech companies make strategic product hires, and no hire consumes a CEO’s thoughts more than the CPO. For those recruiting C-level HCM SaaS product professionals, these are the top five lessons we’ve learned:   Requirements It is always wise to determine early on whether subject matter expertise is…

HCM & Employee Engagement Chief Product Officer Salary Ranges
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HCM & Employee Engagement Chief Product Officer Salary Ranges

When partnering with a CEO to help them hire, one of the first questions we get asked is, “What is the current Chief Product Officer salary?” Compensation is one of the conversations we never tire of having – whether it’s with employers trying to understand how to align budgets or with candidates seeking perspective on…

The Power Duo – CEOs & Product Leaders
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The Power Duo – CEOs & Product Leaders

An Interview with Jillian Maloney Meet Jillian Maloney, a seasoned product leader with over a decade of triumphs in product development; bolstering client acquisition, maximizing revenue opportunities, and igniting product awareness. In this interview, Jillian unveils valuable insights to steer both CEOs, Founders and product leaders through the intricacies of their professional relationships and how…

The Evolution of Product Operations Manager and Hiring Best Practices

The Evolution of Product Operations Manager and Hiring Best Practices

Our experience building product teams for tech startups and scaleups has shown us that there is no single path into a product management career. Successful product management leaders and individual contributors enter the profession through any number of earlier careers, whether engineering, marketing, sales, or as a subject matter expert from the industry. The same…

Decoding Product Operations with May Wong
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Decoding Product Operations with May Wong

Looking to scale product ops? We sat down with May Wong, Co-author of The Product Operations Manifesto, Organizer of ProductTO, and all-around product operations expert, to share her advice with Product Management leaders looking to build out or scale their product ops team.   Pull back the curtain to help us understand the value a…

2024 – The Year of Product Operations
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2024 – The Year of Product Operations

Is it just me, or is everyone talking about product operations lately? One contributing factor is a recent Lenny podcast with guests Melissa Perri and Dennis Tilles, where they talked about their latest book ‘Product Operations: How Successful Companies Build Better Products at Scale.’ In Lenny’s podcast interview, he pointed out that approximately half of…

Product Leadership Advice for First Time Founders
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Product Leadership Advice for First Time Founders

We asked 6 Product Leaders across the US and Canada: What do you want first time Founder or CEO to understand about experienced product leaders to ensure they make the right CPO or VP Product hire? Here is what they said: If you’ve managed to get to the point where you need a CPO you’ve likely done a whole lot right!…

Crafting a Product Team That Breathes Customer Obsession
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Crafting a Product Team That Breathes Customer Obsession

Building a customer-obsessed product team transcends robust user and product metrics – it fundamentally involves engaging in dialogue with customers! Achieving the right balance between these two elements is vital. Here’s how: 1. Define Your Customer During my tenure as a Senior PM at Amazon, where I supported external vendors in the supply chain technology…

The Three Reasons to Engage Us – Product Edition
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The Three Reasons to Engage Us – Product Edition

The more senior and experienced a Founder/CEO is, the more they realize that teams are not solely built by leveraging a personal network, offering referral bonuses to staff, or posting a job on a website. Often, companies are built through the work done by search firms. Martyn Bassett Associates provides engaged search services to startups and scale-ups…

Hiring Product Talent for a Digital Transformation
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Hiring Product Talent for a Digital Transformation

One of the most daunting yet exciting initiatives a business can undertake is a digital transformation leveraging product management principles. We’ve had the pleasure of being engaged by several organizations to recruit product talent to lead digital transformation initiatives. Recruiting on behalf of a client for such a hire requires a consultative approach across the stakeholders and…

Hiring Your First VP Product
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Hiring Your First VP Product

Congratulations – the ink is dry on your last raise, and it’s finally time to build out the ELT you’ve dreamed of; starting with a VP of Product Management. As a recruiting partner to startups and scale-ups across North America, the decision to hire a VP Product is a defining time in a Founder’s journey. This is the moment when…

Overcoming Challenges when Hiring Adtech Product Managers
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Overcoming Challenges when Hiring Adtech Product Managers

We’ve been building product teams for tech startups since 2006. Shortly after the launch of our Product Practice in 2016, we began engaging with leaders across the adtech category. Through these searches, we quickly learned that hiring adtech Product Managers was a friction-filled hiring journey for most product leaders. Here are the three common friction points that…