Looking to build out product marketing but wondering which level of product marketing candidate would be best suited? We’ve got you covered: First Product Marketing Manager This persona of Product Marketing Manager is an individual and a ‘generalist’ of the function. They thrive in bringing order to the chaos of product launches. Often early in their…
Our Product Practice started in 2016 and has expanded to include an entire team of Recruiters, Researchers, and Ops/Support to make the magic happen on the tough-to-find hires our firm is engaged to recruit for. We asked our Product Marketing Recruiters for their top three tips tech leaders need to know when it comes to recruiting and interviewing Product Marketing…
As Recruiters working with Founders of early-stage tech startups, we spend an extensive amount of time discussing compensation and sharing market insights about the talent our clients need to hire. Product marketing salaries, much like product management salaries, are all over the place. It varies widely and is dependent on a number of factors, including: Stage of…
If you’re asking the question, it’s time. The right time to add product marketing to a tech company can vary depending on several factors such as the company’s growth stage, product complexity, and product commercialization. As product marketing recruiting experts, we’ve seen Founders at every stage of business hire and build out their product marketing teams…
As a recruiting firm focused on early-stage startups, the hiring priorities of the Founders we meet typically follow this line: engineering > product > sales leadership > marketing And those early marketing hires are often demand generation focused marketers or growth marketers. Over time, as the business grows and the product management function matures, leaders begin to…