Product Manager and Leader Personas
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Product Manager & Leader Personas: Who to Hire When

If you’re a first-time founder building a B2B SaaS startup, chances are you’re going to hit a point where you can’t do it all anymore. You’ve hustled your way to an MVP, maybe even some early revenue. But now you’re staring down a growing list of feature requests, technical trade-offs, GTM decisions, and realizing it’s…

AE Hiring Mistakes
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Big Logos, Big Fail: The AE Hiring Mistake Startups Keep Making

You just raised your Series A. Time to build the sales team—and fast. It’s tempting to go big: “Look at the size of their deals.” “They closed JP Morgan Chase, Coca Cola and Ford Motor Company.” “If they crushed it at [insert Enterprise SaaS category leaders], they’ll crush it here too.” Except… they probably won’t!…

B2B Marketing Manager - Salary Insights
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B2B Marketing Manager Salary Insights

A privately held subscription-based tech company recently engaged us to conduct a search for a senior-level B2B Marketing Manager who could build out and scale their digital and traditional channels.  We presented four candidates:  The Telecom Trailblazer – $100K Base + 20% Bonus 7+ years of experience in both B2B and B2C marketing for telecoms…

Founder’s Guide to Product Leader Hiring: Advice from Top Product Leaders
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Founder’s Guide to Product Leader Hiring: Advice from Top Product Leaders

Hiring the right product leader is one of the most critical decisions a CEO can make.  This role is essential in bridging the gap between business strategy and product execution. The best product leaders drive innovation, champion the customer, and lead teams to create impactful solutions.  However, when it comes to product leader hiring, finding…

Videoconference on product leadership
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LinkedIn Live Recap: Market Trends and Product Leadership in 2025

Last week, The Product Recruiter (division of Martyn Bassett Associates) went LinkedIn Live as your go-to source for everything related to  product leadership careers trends and building high-performing product teams in tech. Whether you’re scaling your team, navigating a career move, or trying to stay ahead of hiring trends, this blog covers the key takeaways…

Product Director
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Product Director Salary Insights

Our 400+ person PE-backed SaaS client was in need of product leadership at a Director level to manage the migration of their flagship product and lead their largest product line and team.  We presented three candidates suited to the skill sets and experience required: The IT Management Expert – $235k Base + Equity  Reported directly…

Series A Product Manager Recruitment Visualization
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Recruiting a Series A Product Manager – What You Need to Know

Hiring a Series A Product Manager isn’t just about filling a position—it’s about setting your company up for success. At this stage, your startup is growing fast, tackling new challenges, and navigating the complexities of scaling. The right PM can steer your product in the right direction and help your team thrive. Let’s dive into…

2025 Hiring Trends: AI, Leadership, and Growth Signals
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2025 Hiring Trends: AI, Leadership, and Growth Signals

As 2025 picks up steam, those in tech are hovering on the edge of their seats waiting for a significant rebound, but will it come? With trends signalling renewed opportunities for growth and innovation, here’s a closer look at the emerging hiring trends we think will be instrumental in shaping the year. Streamlining Hiring Processes…

5 Product Management Courses to Upskill in 2025
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5 Product Management Courses to Upskill in 2025

In the rapidly evolving world of product management, staying ahead means continuous learning. Whether you’re an aspiring product manager or an experienced professional looking to sharpen your skills, now is the time to level up!  Here are five standout product management courses and degrees designed to help you thrive as a product leader:   1….

Enterprise Account Executive Salary Insights

Enterprise Account Executive Salary Insights

Our client, a B2B SaaS paymentech with just under 100 employees, was in search of an Account Executive to cover West Coast Enterprise accounts.  After developing a demand generation engine that drove significant inbound interest from the West Coast, the timing was right to bring in a leader who could convert those opportunities and lead…

Product Marketing Director Salary Insights

Product Marketing Director Salary Insights

We were recently engaged by a global 250-person consumer app company, which has generated over 1M app store downloads, to look for a Product Marketing Director focused on consumer product marketing initiatives.  Here are the top 4 candidates we presented: Growth Genius – CAD 210,000 Base + 10% Bonus  10+ years of primarily B2B product…

2025

It’s Almost 2025, Do Titles Still Matter?

When hiring a product leader into a mature organization, the answer is clear: titles do matter. In our experience recruiting C-suite and VP-level product and design leaders for large enterprises and tech companies, the scope and scale of the business comes with an expectation that titles will appropriately reflect the role’s impact and responsibility. For…

smiling product marketing manager

The First 3 Steps to Hiring a Product Marketing Manager

Of all the marketing personas a B2B SaaS company will hire, the Product Marketing Manager (PMM) role seems like it should be a relatively easy one to fill. However, as many startups discover, it’s far from simple. The PMM position can be notoriously difficult to hire for and is absolutely essential to nail as it’s…