While our firm has become synonymous with our very successful Product Practice, Martyn Bassett Associates was founded building sales teams that drive revenue for B2B SaaS companies. Since our inception, we’ve been placing VP Sales candidates for some of the world’s most innovative tech companies in martech, analytics, CX, ERP, financials, WHS, and banking software. In…
We recently wrote an article highlighting all the reasons we love recruiting for Series A funded tech startups. We did, however, leave out all the reasons these companies and their Founders are not insulated from current market challenges affecting all startups trying to attract talent. This article will focus on the three most significant challenges facing…
In previous articles, we’ve shared all the reasons why we love recruiting in specific markets across North America like Boston, Kitchener, Montreal, Toronto and Vancouver. Today we want to highlight the persona of tech companies we invest most of our time recruiting for: Series A funded startups! In fact, since the founding of our North American executive recruitment firm 20 years…
A client recently engaged us to conduct a search for a VP Growth Marketing. Our client is a Vancouver-based D2C eCommerce company with a robust digital presence. Due to solid growth in sales and an increased spend on paid social, our client was looking for their first-ever VP Growth Marketing. Their mandate was to enable…
Almost every tech company has finally realized that unless there is an equally effective go-to-market strategy and product release the Product Management function is not functioning at its full potential. In order to achieve this, a Product Marketing Manager needs to join the team. Over the last 14 months, there has been a skyrocketing demand…
I completed my first search for a Product Manager in 2006. Since then, product has become a much bigger deal, overtaking sales as the primary reason why a company succeeds or fails. It’s been a fascinating transition, not only to watch but to be a part of, as we’ve ramped up our product management recruiting practice to…
We were recently engaged by a client to conduct a search for the company’s first Head of Product. Our client is an international B2B software and services company whose enterprise grade solutions are used by some of the world’s largest companies. The mission for this hire was to launch the business into a new solution…
As the workforce landscape continues to evolve, it’s natural for everyone’s minds to be thinking about the future, the growth of your organization, or in your employees’ case their careers. Another interesting note for leaders, is the increase in candidates (from smaller markets like Kitchener) who are reaching out asking to be considered for Product Leadership…
The 6 Product Leader Archetypes Since starting our product management-focused practice in 2016, we have interviewed thousands of candidates and placed over 300 product management professionals (from individual contributors through to CPOs), so it’s safe to say we’ve learned a lot. One of the most important lessons we have learned is that many searches are similar, but rarely are…
We were recently engaged by a client to conduct a search for a Global Design Director. Our client is a publicly traded, global, B2B software company whose solutions are used by some of the world’s largest companies. We conducted a targeted search across North America and Western Europe, focusing on senior software design leaders who…
As a Toronto-based recruitment firm in business for 20 years, much of the work we’ve done has been across the GTA (Great Toronto Area), but a defining moment in Martyn Bassett‘s career came actually from Kitchener-Waterloo. Martyn answered an email from the CEO’s EA, who needed to scale a sales team across the US. This company had…
We are always amazed when we meet business leaders who express surprise at the fact that we specialize in Product Management recruiting. While on one hand, it’s cool to be a disruptor, it’s also opened our eyes to the biggest reasons why we see so many tech companies struggle to hire product talent. While there are…
We were recently engaged by a client to conduct a search for an Enterprise Account Executive. Our client is an award-winning B2B SaaS company that utilizes AI and analytics to enhance all aspects of the business experience. We conducted a targeted search on their behalf, seeking Enterprise Account Executives with proven software or technology sales…
We were recently engaged to conduct a search for a Senior Product Marketing Manager. Our client is a Series-A funded, Canadian B2B SaaS vendor whose solutions are sold to large enterprises across all industries. This search was to find their first Product Marketing hire. The role would report to the VP of Marketing and was seen as…
The ideal hiring scenario sounds something like this… you put up a job posting, qualified candidates apply, you interview and have an ah-ha moment with one candidate who happily accepts the job. That’s a nice fantasy, isn’t it? While most hiring leaders know this hiring scenario isn’t very common, they are still tied to other less-obvious hiring…